Zillow Group Delivers Real-Time Visibility for Self-Serve Analytics
Zillow enables product and business teams to self-serve ad hoc analytics with 5-minute onboarding and effortless scaling, reducing overhead while accelerating decisions.
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Orb Delivers Real-Time Observability into Billing Operations
“Druid powers our core responsibility, which is keeping invoices up to date. So with all these events in Druid, we're executing the queries that customers have defined, which power their line items and the quantities on those line items. We're constantly keeping our customers' customers’ invoices up to date with the data that's in Druid.”
Orb is on a mission to provide every business with the infrastructure to unlock their revenue. Designed specifically for organizations with complex pricing plans and business models, Orb's modern pricing platform enables companies to bill for seats, consumption, and everything in between.
By using Orb, companies can introduce transparency into the billing process, fine tune their price strategies, include real-time data in invoices, and remove errors in revenue reporting. Customers span a range of industries, such as infrastructure, developer tooling, fintech, SaaS, and AI.
Orb initially chose PostgreSQL for its database needs. However, as its customer base and data volumes expanded, Orb encountered scalability issues with PostgreSQL, particularly concerning ingestion and query performance. Additionally, Orb required a database solution specialized in time-series data and optimized for aggregations, which PostgreSQL couldn't fully provide. They needed a database solution that offered scalability, real-time analytics, and compatibility with SQL without excessive engineering complexity.
After exploring various options including Snowflake, Clickhouse, and Apache Pinot, Orb ultimately chose Apache Druid as its database. Druid's native support for Apache Kafka ensured exactly-once ingestion for streaming data, streamlining the integration process and reducing engineering overhead.
Additionally, Druid's scalability and mature managed services provided by Imply made it the right choice for Orb's needs. Druid’s built-in compatibility with SQL simplified debugging and issue resolution for Orb's engineers, facilitating seamless integration into their workflow. By choosing to use Imply for their Druid implementation, Orb gained access to tools like Imply Clarity for monitoring and analyzing Druid operations, enhancing visibility into cluster performance and workload efficiency.
By implementing Apache Druid with Imply, Orb successfully addressed its scalability and performance challenges while minimizing engineering complexity. The streamlined integration with Kafka and the scalability of Druid's infrastructure allowed Orb to enhance its billing services while maintaining focus on its core competencies.
"One of the things people want to know about billing vendors is that—as usage grows, are they going to be able to rely on us for critical infrastructure? Because we can scale Druid up pretty easily, we can say, ‘Hey if you’re a big company and you want to do this large stress test, we can provision an appropriate cluster for you as your usage grows.’ That talk track has been really positive, and people can understand that."- Kshitij Grover, CTO and co-founder, OrbWith enhanced observability and support from Imply, Orb optimized query performance and workload efficiency, saving valuable time and resources for its engineering team.
"Working with Imply support has saved us 20-30 hours a month of scaling our workload, which is pretty significant."The versatility of Druid with Imply enabled Orb to extend its use beyond invoicing to encompass financial reporting, accounting, and revenue recognition—ultimately evolving to meet their customer needs.
Orb's strategic adoption of Druid with Imply not only fulfilled several core requirements, but also positioned it for continued growth and success in the competitive landscape, reinforcing confidence in its technology choice and alignment with its long-term objectives.
Zillow Group Delivers Real-Time Visibility for Self-Serve Analytics
Zillow enables product and business teams to self-serve ad hoc analytics with 5-minute onboarding and effortless scaling, reducing overhead while accelerating decisions.
Learn More
Poshmark Delivers Real-Time Observability for User Behavior & A/B Testing
Poshmark supports 80M users and 60+ data dimensions, cutting dashboards to <5 seconds and enabling A/B test insights in <2 seconds for fast visibility into platform usage.
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Target Delivers Real-Time Visibility for Front-Line Business Decisions
Target runs 4M queries per day for 70,000 users with 300–600 ms response times, empowering teams to explore data interactively and act on insights at the edge of operations.
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Amobee Delivers High-Performance Ad Analytics with Real-Time Query Flexibility
Amobee runs subsecond queries over trillions of rows with hundreds of concurrent users, enabling advertisers to explore any market or time period in real time while reducing costs.
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Paytm Delivers Real-Time Visibility into Customer Behavior at Petabyte Scale
Paytm cut infra costs by 50%, boosted performance 10×, and freed 12 weekly engineering hours by enabling real-time behavioral analytics at petabyte scale.
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Metaimpact Delivers Real-Time Visibility into Data Stack Performance
Metaimpact upgraded to Dimension Tables for ~120 ms queries, 2× better memory efficiency, and 10% cost savings, improving infrastructure performance visibility.
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GameAnalytics Delivers Real-Time Observability for Game Developers
GameAnalytics processes 25B events/day and 100,000 queries/hour with subsecond latency, giving developers real-time observability into player behavior and game performance.
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Pinterest Delivers Real-Time Advertising Analytics at Massive Scale
Pinterest processes 500,000 ad events per second and answers 99% of advertiser queries in ~250 ms, reducing event-to-ingestion time to under a minute for near-instant advertiser insights.
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PepsiCo Delivers Real-Time Operational Visibility Across Sales, Supply Chain & Marketing
PepsiCo enables subsecond queries over massive event data, improving responsiveness in sales, predictive out-of-stock detection, and embedding operational insights into tools with minimal overhead.
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Salesforce Delivers Edge Observability Across Releases & Performance
Salesforce ingests 5B events per day, cuts storage 47%, and speeds queries by ~30%, enabling release comparisons and performance visibility for 150,000+ customers.
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Expedia Delivers Real-Time Visibility for Traveler Segmentation
Expedia cut query latency from 24 hours to <5 seconds, enabling dynamic traveler segmentation across multiple datasets and giving marketing and ops teams near-instant insights.
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NTT Delivers Real-Time Observability for Global IP Traffic
NTT ingests 100k+ events/sec to provide real-time network visibility across its global IP backbone, enabling both technical and non-technical users to explore traffic trends.
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Netflix Delivers Real-Time Observability Across Playback Quality
Netflix ingests 2 million events per second and queries 1.5 trillion rows in milliseconds, enabling real-time monitoring of playback quality for a consistent viewing experience.
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Ibotta Delivers Real-Time Observability for Fraud & Incident Detection
Ibotta built real-time fraud detection and incident response, cutting costs by 25% and enabling 30× more users with self-service analytics for faster visibility into anomalies.
Learn MoreAtlassian Delivers Real-Time Visibility for Usage Analytics
Atlassian improved analytics with 5× faster performance, ≤100 ms queries, and 5+ years of retained data, giving customers instant visibility into long-term usage trends.
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Rakuten Delivers Real-Time Visibility Across Event Streams
Rakuten supports hundreds of concurrent users and thousands of daily queries over millions of records per second, enabling near real-time insights across business units.
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Splunk Delivers Real-Time Observability for Data Investigation & Monitoring
Splunk ingests 500M rows per minute and reduced storage 13.5×, enabling users to monitor, investigate, and act on their data in real time with far smaller footprint.
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PayPal Delivers Real-Time Visibility into the User Journey
PayPal ingests 5.5B events daily and runs tens of thousands of queries to monitor KPIs and identify pain points, giving teams fast insights to improve user experience.
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Reddit Delivers Real-Time Analytics for Ad Campaign Performance
Reddit accelerated query performance and improved availability to 99.9%, enabling advertisers to explore six months of ad event data in real time to optimize campaign outcomes.
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Blis Delivers Real-Time Visibility into Massive Ad Auction Scale
Blis processes hundreds of thousands of ad auction requests per second across 35,000 publishers and 200 million consumers, giving customers instant insights like ad-opportunity counts by place and time.
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Citrix Delivers Real-Time Observability for Threat Detection and Environment Health
Citrix ingests 3B events daily, delivers 99.9% uptime, and meets SLOs on 90% of queries—providing proactive insider threat detection and visibility into its environment.
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Yahoo Delivers Real-Time Visibility into User Behavior at Massive Scale
Yahoo processes 100B events daily across 10B sessions, managing 20+ PB of data and enabling both internal users and customers to access behavioral insights on demand.
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RixEngine Delivers Real-Time Observability for Global Ad Exchanges
RixEngine reduced costs by over 50% and halved query latency with real-time observability, giving partners instant, actionable insights.
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Adikteev Delivers Real-Time Visibility and Alerts for Campaign Health
Adikteev cut dashboard latency from over 7 minutes to seconds, enabling self-service exploration of campaign telemetry and proactively alerting clients to DAU shifts two days earlier than internal pipelines.
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IronSource Delivers Real-Time Visibility for Dashboard Performance
IronSource cut query latency from 35s to <5s while handling up to 1.5M events/sec, enabling non-SQL users to interactively explore streaming data via dashboards.
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WalkMe Delivers Real-Time Observability Across Device Performance
WalkMe replaced slow search systems with a real-time platform to monitor billions of client devices, giving teams cost-effective visibility into performance and usage.
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Walmart Delivers Real-Time Visibility into Competitor Pricing
Walmart processes over 1B events daily with near subsecond query latency to monitor competitor pricing, enabling teams to respond instantly to market shifts.
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The R&A Delivers Real-Time Observability During Major Sporting Events
The R&A ingested 250M new rows every 15 minutes and processed 25B rows with subsecond queries—maintaining 100% uptime and enabling teams to respond instantly during live events.
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Confluent Delivers Real-Time Observability into Streaming Cluster Operations
Confluent ingests 5M+ events/sec and supports hundreds of subsecond queries on high-cardinality metrics, giving real-time visibility into thousands of Kafka clusters.
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Nielsen Marketing Cloud Delivers Real-Time Audience Visibility at Scale
Nielsen enables customers to drill into 80,000 attributes with real-time queries over terabytes of daily data, using distinct-count sketches for fast, accurate insights into audience trends.
Learn MoreRoblox Delivers Real-Time Visibility Across Millions of Gaming Experiences
Roblox runs subsecond queries over high-cardinality gameplay data across 10M+ experiences and 86 TB ingested daily, giving creators fast, actionable insights without high cost or overhead.
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Twitch Delivers Real-Time Visibility for Usage and Performance
Twitch processes ~80B events per day and supports ~70,000 queries from 500+ internal users with <500 ms response times, enabling teams to observe usage and performance trends in real time.
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TrueCar Delivers Real-Time Observability with Dashboards & Anomaly Detection
TrueCar ingests 20M records daily across ~80 TB, delivers <1 ms query times, and provides anomaly detection dashboards with minimal engineering overhead.
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Charter Communications Delivers Real-Time Visibility into Product Performance
Charter scaled to 100–150k messages/sec, boosted storage 10×, and doubled throughput, enabling real-time visibility into product performance and customer experience.
Learn MoreImply is the easiest way to build with Druid through our cloud service and committer-driven expertise. For existing Apache Druid users, we can guarantee it.
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