Imply Hits Project Shapeshift’s Second Milestone, Fortifies Druid with New Query Engine

May 07, 2026

Imply Launches Lumi Enterprise, a Bring-Your-Own-Cloud Offering Designed for Observability Data

Running entirely in AWS, Lumi Enterprise lowers observability costs while maintaining existing security, governance, and control.

Apr 17, 2026

Techzine: Observability warehouses, the next structural evolution for telemetry

Observability has been a prevalent trend throughout the last decade’s worth of cloud computing development, if not longer. With specialist vendors hosting major technology conferences dedicated to nothing but...

Apr 17, 2026

Observability Costs Rising Faster Than Value

"Teams aren't looking for a rip and replace," said Tschetter. "They want to keep their workflows and scale them. If you can separate cost from data volume and work with the tools they already trust, that's a...

Apr 17, 2026

CIO: The next-generation observability architecture

Dashboards are great for steady states, but they buckle during real crises. We need a data layer that handles messy, exploratory queries without crashing or breaking the bank.

Apr 17, 2026

TechStrong TV: How OpenTelemetry Is Reshaping Modern Observability, with Eric Tschetter

Mike Vizard speaks with Eric Tschetter about how OpenTelemetry is reshaping observability architecture as telemetry data volumes continue to surge.

Apr 17, 2026

DM Radio: Eric Tschetter on Observability and decoupled architecture

DM Radio host Eric Kavanagh interviews Eric Tschetter about observability platforms and decoupled architectures.

Apr 17, 2026

TFiR: Your Observability Bills Are Exposing an Architecture Problem, with Eric Tschetter

Telemetry volume is exploding, and the bills are proving that monolithic observability platforms weren’t designed for this kind of scale. Once OpenTelemetry standardizes data collection, teams face a harder...

Jan 16, 2026

Imply and Cribl Deliver a Modern Data Architecture for Observability from Pipeline to Query

Joint solution helps teams retain more observability data, search faster, and pay less — without changing existing tools or workflows

Dec 16, 2025

2026 Observability Predictions

The Rise of Decoupled Observability Stacks: In 2026, the era of the all-in-one observability black box will be over. AI is driving massive growth in logs, metrics, and traces, pushing tightly coupled observability...

Dec 16, 2025

New Report Shows Observability Costs Rising Faster Than Value as Data Growth Forces Enterprise Teams Into Painful Trade-Offs

Research conducted by Imply finds observability platform spending is up, satisfaction down, and a growing demand for alternative options built for scale.

Sep 05, 2025

Imply Launches Imply Lumi: The Industry’s First Observability Warehouse

New offering helps teams keep more data, search it faster, and spend less — without replacing their existing tools

Jun 26, 2024

Imply Announces the Availability of Imply Polaris, a Database-as-a-Service Built from Apache Druid, on Microsoft Azure

Microsoft Azure customers worldwide gain access to a fully managed Druid-as-a-service solution, enabling faster and easier development of real-time analytics applications.

Jan 31, 2024

Imply Honored with 2023 Confluent Rising Star Partner of the Year Award

Imply recognized as Rising Star Partner of the Year (ISV) winner for outstanding partnership growth, helping customers drive innovation

Jan 26, 2024

Apache® Druid Wins Best Big Data Product in the 2023 BigDATAwire Readers’ Choice Awards

Apache Druid named the winner in two categories: 1) Best Big Data Product: Analytics Database, Data Lake, and Lakehouse and 2) Top 3 Big Data and AI Open Source Projects.

Oct 31, 2023

Imply Introduces a Developer Center for Analytics and Application Innovation

New technical learning destination empowering developers, engineers, and architects to build real-time analytics applications through comprehensive resources and community engagement

Jul 18, 2023

Imply Joins the Connect with Confluent Partner Program, Creating a Comprehensive Platform for Real-Time Analytics Applications

Imply teams up with Confluent to make building real-time analytics on streaming data easier with a cutting-edge developer experience created from open-source technologies

Jun 06, 2023

Imply Announces Automatic Schema Discovery for Apache Druid, Reinforcing Druid’s Leadership for Real-Time Analytics on Streaming Data

The third milestone of Imply’s Project Shapeshift brings industry-leading developer ease of use and operational efficiency to Apache Druid in the Druid 26.0 release

Apr 25, 2023

The Coolest Database System Companies Of The 2023 Big Data 100

Part 2 of CRN’s Big Data 100 takes a look at the vendors solution providers should know in the database system space.

Apr 25, 2023

Real-Time Analytics Databases Emerge to Take On Big, Fast-Moving Data

A new product category is emerging in the analytics field to deliver timely queries atop very big and very fast-moving data. The name hasn’t been nailed down yet, but one of the leading providers in the space calls...

Apr 05, 2023

Apache Druid Charms in Upper Echelons of OLAP Database Performance

Companies that find themselves unable to get answers out of traditional analytical databases quickly enough to satisfy their performance requirements may want to check out an emerging class of real-time analytical...

Feb 08, 2023

Imply’s DBaaS, Polaris, Named Best Open-Source Cloud Solution in The Cloud Awards

Imply wins industry award in recognition of the rapid customer adoption in its cloud database service; this award combined with the 2022 Best Analytics Database award for Apache Druid demonstrates Imply’s accelerated...

Dec 13, 2022

Apache® Druid Named Best Analytics Database in the 2022 Datanami Readers’ Choice Award

Apache Druid was named the “Reader’s Choice” winner of the Best Analytics Database category in the seventh annual BigDATAwire (formerly Datanami) Readers’ and Editors’ Choice Awards.

Sep 21, 2022

Imply Announces Major Open Source Contribution for Apache Druid; New Financial Guarantee for Apache Druid Users

Imply unveiled at a virtual event the second milestone in Project Shapeshift, the 12-month initiative designed to solve the most pressing issues developers face when building analytics applications. This milestone...

Sep 21, 2022

Imply Announces Major Open Source Contribution for Apache Druid

Company is introducing multistage query engine, improvements to Imply Polaris.

Sep 21, 2022

Analytics company created by Apache Druid founders announces major milestones

Analytics company Imply has announced the second major milestone in Project Shapeshift, which is a 12-month initiative where the company is attempting to solve the challenges developers face when building analytics...

Sep 21, 2022

Imply accelerates massive real-time analytics

Startup Imply has made its parallel query engine generally available to speed reporting from massive real-time Apache Druid databases, added SQL ingestion, a total cost of ownership pledge and announced 250 customers...

Sep 21, 2022

Imply Continues to Alleviate Analytics Application Pain Points with Project Shapeshift’s Second Milestone

Imply, founded by the original innovators behind Apache Druid, is announcing the achievement of its second milestone for Project Shapeshift, an approach towards targeting and resolving analytics application build issues...

Sep 20, 2022

Apache Druid Shapeshifts with New Query Engine

Apache Druid is known for its capability to deliver sub-second responses to queries against petabytes of fast-moving data arriving via Kafka or Kinesis. With the latest milestone of Project Shapeshift, the real-time...

Sep 20, 2022

Imply advances Apache Druid real-time analytics database

The database vendor is continuing its effort to evolve the Apache Druid database, developing new capabilities to help users more easily load and transform data.

Sep 20, 2022

Imply Announces Major Open Source Contribution for Apache Druid; New Financial Guarantee for Apache Druid Users

Apache Druid reinforces its leadership position as the real-time analytics database for modern analytics applications—a rapidly growing market at the intersection of analytics and applications Burlingame, CA –...

May 17, 2022

Imply Announces $100M Investment Led by Thoma Bravo to Drive the Market Shift to Modern Analytics Applications

New funding round validates Imply’s leadership position in the real-time analytics database category BURLINGAME, CA, May 17, 2022 – Imply Data, Inc., the company founded by the original creators of Apache Druid,...

May 17, 2022

Analytics startup Imply raises $100m in Series D funding

Eight-year-old startup Imply has raised $100 million to help grow its real-time analytics business based on Apache Druid software.

May 17, 2022

Imply raises $100M for analytics database technology

The lead vendor behind the open source Apache Druid database raises new money to help grow its go-to-market efforts and build out new technology as it heads toward a possible IPO.

May 17, 2022

OMERS GROWTH EQUITY BACKS US DATA ANALYTICS STARTUP IMPLY IN $100 MILLION USD SERIES D

Burlingame, California’s Imply has secured $100 million USD to expand the reach of its real-time data analytics platform

May 17, 2022

Real-time analytics database firm Imply Data bags $100M in late-stage funding

Analytics-focused database startup Imply Data Inc. has reached “unicorn” status after closing on a $100 million late-stage round of funding that brings its value north of $1 billion.

May 17, 2022

Real-time database startup Imply reaches unicorn status with $100M infusion

Just today, real-time database vendor, Imply, announced that it closed a $100 million Series D round that values the startup at a $1.1 billion post-money.

Apr 15, 2022

Scaling Apache Druid for Real-Time Cloud Analytics at Confluent

How does Confluent provide fine-grained operational visibility to our customers throughout all of the multi-tenant services that we run in the cloud?

Apr 14, 2022

New database architectures needed for improved real-time analytics, says Imply CTO

Analytics must be thought of as an intrinsic software layer, says an executive behind a real-time analytics database geared specifically toward powering analytical applications.

Mar 28, 2022

Radical market shifts lead the enterprise beyond traditional databases, says Imply CEO

As the world turns to an always-on digital society, organizations increasingly require databases for analytics and rapid decision-making.

Mar 02, 2022

Imply Targets Analytical App Developers With Cloud Database Launch

Big data startup Imply, founded by the original developers of open-source Apache Druid, is offering a fully-managed cloud service and query engine to help programmers build high-performance analytical applications that...

Mar 02, 2022

Imply Polaris brings Apache Druid database to the cloud

Imply's new Polaris cloud database services builds on the open source Druid technology, with integrated data ingestion capabilities and a new multi-stage query engine.

Mar 01, 2022

Imply launches Polaris

New DBaaS reimagines the developer experience for analytics applications with instant access, intelligent operations and built-in push-based streaming ingestion; Apache Druid extends its leadership as the most capable...

Mar 01, 2022

Imply shapeshifters change Druid’s appearance

Imply has added a Polaris database service and faster query engine to its open-source Druid core. Apache Druid is a database providing real-time query answers from vast sets of streaming and historical data. Imply is a...

Mar 01, 2022

Imply: Build Analytics Applications on the Druid Real-Time & Batch OLAP Database

Apache Druid is an open source online analytical processing (OLAP) database that supports both traditional batch as well as real-time streaming data. It has become the predominant open-source product in this category.

Mar 01, 2022

Imply Announces Polaris Cloud Database Service for Modern Analytics Applications and Major Expansion

DBaaS improves the developer experience for analytics applications with instant access, intelligent operations, and built-in streaming with Confluent Cloud. Apache Druid extends leadership as the database for analytics...

Mar 01, 2022

Imply Launches Polaris, a Cloud Database Service for Modern Analytics Apps

Imply, a company founded by the original creators of Apache Druid, has announced the first milestone in Project Shapeshift, the 12-month initiative designed to solve the pressing issues developers face when building...

Mar 01, 2022

Apache Druid Gets Multi-Stage Reporting Engine, Cloud Service from Imply

Imply, the Northern California company behind the open source analytics database called Apache Druid, made a pair of announcements today during a virtual event, including the beta of a new multi-stage query engine as...

Mar 01, 2022

Imply Announces Polaris, a Cloud Database Service for Modern Analytics Applications Plus Major Expansion for Apache Druid

Imply, the creators of the most popular database for modern analytics applications, today announced the appointment of Jennifer Palecki as the company’s first chief people officer.

Feb 22, 2022

Introducing enterprise sales to a product-led growth organization

Bessemer Venture Partners highlights product-led companies successful in mining leads to guide direct sales.

Jan 05, 2022

The Rise of a New Analytics Hero in 2022

Every year industry pundits predict data and analytics becoming more valuable the following year. But this doesn’t take a crystal ball to predict. There’s actually something much more interesting happening that’s...

Jan 05, 2022

Guest Post: The Rise of the Analytics Hero in 2022

The Rise of a New Analytics Hero in 2022: Every year industry pundits predict data and analytics becoming more valuable the following year.

Jan 05, 2022

Will software developers be the new heroes of the analytics world?

Another year, another onslaught of predictions about how leveraging data and analytics will change the world. “That doesn’t take a crystal ball to predict,” says David Wang, vice president, product marketing at...

Dec 20, 2021

What It May Be Like To Manage Next Year’s Workplace

As the coronavirus crisis is about to enter its third year, eight experts shared their predictions about what it could be like for business leaders to manage the ever-changing workplace in 2022

Dec 18, 2021

Imply names Jennifer Palecki as Chief People Officer

Imply announced the appointment of Jennifer Palecki as the company’s first chief people officer.

Dec 18, 2021

The Biggest Moves in Tech This Week

Imply, a database for modern analytics applications, announced the appointment of Jennifer Palecki as the company’s first Chief People Officer.

Dec 18, 2021

Imply Names HR Veteran Jennifer Palecki As Chief People Officer

Imply, the creators of the most popular database for modern analytics applications, announced the appointment of Jennifer Palecki as the company’s first chief people officer.

Dec 18, 2021

Industry Leaders Discuss Top HR Tech Trends To Look Out For In 2022

Ali Knapp chose HR Tech Series to feature his recent conversations with several industry leaders including Jennifer Palecki, Chief People Officer, Imply.

Dec 18, 2021

PepsiCo tackles supply chain with data

CIO article on PepsiCo and their use of data to resolve supply chain issues.

Dec 18, 2021

Eric Tschetter Re-Joins Imply as Field CTO

Imply, the most popular database for modern analytics applications, today announced the appointment of Eric Tschetter as field chief technology officer (CTO).

Dec 18, 2021

VC Daily: In Venture Investing, Early Stage Moves to Main Stage

Wall Street Journal - VCDaily, covers news about Imply.

Dec 18, 2021

Imply introduces Project Shapeshift the next step in the evolution in the Druid experience

Imply, founded by the original creators of Apache Druid, unveils Project Shapeshift, which will offer developers and organizations a next level Druid experience that reimagines the process of building modern analytics...

Dec 11, 2021

Imply Names HR Veteran Jennifer Palecki As Chief People Officer

Imply, the creators of the most popular database for modern analytics applications, today announced the appointment of Jennifer Palecki as the company’s first chief people officer.

Nov 19, 2021

“Above the Trend Line” – Your Industry Rumor Central for 11/19/2021

In people movement news, we heard … Imply, the popular database for modern analytics applications, announced the appointment of Eric Tschetter as field chief technology officer (CTO).

Nov 18, 2021

Storage news ticker – November 18

Analytics database supplier Imply has appointed DevOps expert Eric Tschetter as its field chief technology officer (CTO).

Nov 18, 2021

Eric Tschetter Joins Imply as Field Chief Technology Officer, Reuniting with the Other Original Authors of Apache Druid

Imply, the most popular database for modern analytics applications, today announced the appointment of Eric Tschetter as field chief technology officer (CTO).

Nov 11, 2021

Imply Introduces Project Shapeshift

Imply, founded by the original creators of Apache Druid®, today unveils Project Shapeshift, which will offer developers and organizations a next level Druid experience that reimagines the process of building modern...

Nov 11, 2021

SD Times News Digest: Imply introduces Project Shapeshift

Imply, an organization founded by the creators of Apache Druid, recently announced the release of Project Shapeshift, bringing developers and organizations a Druid experience that reimagines the process of building...

Nov 10, 2021

Imply Announces Project Shapeshift for Next Level Druid Experience : @VMblog

Imply, founded by the original creators of Apache Druid, unveils Project Shapeshift, which will offer developers and organizations a next level Druid experience that reimagines the process of building modern analytics...

Nov 09, 2021

Imply Introduces Project Shapeshift, the Next Step in the Evolution of the Druid Experience

Imply unveils Project Shapeshift, which will offer developers and organizations a next level Druid experience that reimagines the process of building modern analytics applications. A series of game changing capabilities...

Nov 09, 2021

Druidic Imply launches Shapeshift project for modern analytics – Blocks and Files

Real-time analytics database startup Imply has unveiled Project Shapeshift — designed to develop a hardware-abstracting, auto-scaling control plane and SaaS service for the open source Apache Druid software on which...

Oct 29, 2021

Imply Debuts Training Program to Give Developers the Foundation for Building Modern Analytics Applications

Imply will debut the Imply Accreditation Program for Apache Druid Basics at Druid Summit 2021. Only those who have registered for Druid Summit 2021 will have early access to the accreditation program.

Oct 28, 2021

Imply to Debut Accreditation Program for Apache Druid®

Imply, founded by the original creators of Apache Druid, will debut the Imply Accreditation Program for Apache Druid Basics at Druid Summit 2021

Oct 27, 2021

Imply to Debut Accreditation Program for Apache Druid® Basics, Giving Developers the Foundation for Building Modern Analytics Applications

Imply, founded by the original creators of Apache Druid®, will debut the Imply Accreditation Program for Apache Druid Basics at Druid Summit 2021. Only those who have registered for Druid Summit 2021 will have early...

Oct 20, 2021

Imply Releases Details on Druid Summit 2021 Conference

Imply has announced details of its Druid Summit 2021 virtual conference. The event will be held concurrently across the Americas, EMEA and APAC. Imply was founded by the creators of Apache Druid®.

Oct 20, 2021

Imply Announces Druid Summit 2021 Virtual Conferences For Americas, EMEA and APAC Delegates

Imply Announces Druid Summit 2021 Virtual Conferences For Americas, EMEA and APAC Delegates Imply, founded by the creators of Apache Druid, announced full details for Druid Summit 2021 virtual conferences. Druid Summit...

Oct 19, 2021

Imply Announces Full Details of Druid Summit 2021 Virtual Conferences For Americas, EMEA and APAC Delegates

Imply, founded by the creators of Apache Druid®, today announced full details for Druid Summit 2021 virtual conferences. Druid Summit 2021 will concurrently serve delegates across the Americas, EMEA and APAC.

Jun 17, 2021

Druid-Backer Imply Lands $70M to Drive Analytics in Motion

Imply, the startup founded to productize the Apache Druid database in pursuit of analytics in motion, this week announced that the completion of a $70-million Series C round of funding.

Jun 16, 2021

Real-Time Analytics Tech Developer

Data analytics startup Imply has raised $70 million in a Series C round of funding that brings the company’s total financing to $116 million and boosts its pre-money valuation to $700 million.

Jun 16, 2021

Imply Closes $70 Million Series C at $700M Valuation to Extend Leadership as Foundational Platform for Analytics-in-Motion

Imply, the pioneer of Analytics-in-Motion, and founded by the original creators of Apache Druid, today announced the closing of a $70 million Series C led by Bessemer Venture Partners with participation from Tiger...

Jun 16, 2021

Imply Expands Leadership Team as Analytics-in-Motion Becomes Increasingly Central to Enterprise and Digital Native Organizations

Imply, the pioneer of Analytics-in-Motion, and founded by the original creators of Apache Druid, today announced two key hires to its executive team, with Praveen Rangnath joining as Chief Marketing Officer and Kevin...

Jun 16, 2021

Real-time analytics database startup Imply raises $70M in Series C funding

Self-styled “analytics-in-motion” database startup Imply Inc. has money to spend after securing a hefty $70 million in a new round of funding.

Oct 28, 2020

TrueCar selects Imply Cloud as their self-service analytics platform

Leading automotive digital marketplace to use analytics to unlock insights from digital interactions, improve services with increased agility, and deliver a higher quality experience.

Oct 05, 2020

Apache Druid wins a BOSSIE for Best Open Source Software of 2020

InfoWorld has awarded Apache Druid a BOSSIE award as part of this year's roundup of the best open source software for software development, cloud computing, data analytics, and machine learning.

Aug 25, 2020

The 10 Hottest Cloud Startups Of 2020 (So Far)

Imply was included in CRN's roundup of 20 cloud computing startups that are attracting attention.

Apr 16, 2020

Imply 3.3 Extends Performance and Reduces TCO for Real-Time Intelligence

Addition of SQL JOIN operations to the world’s fastest real-time data platform delivers cost-effective self-service analytics to day-to-day decision-makers.

Jan 30, 2020

Imply Simplifies Cloud Deployment & Operations for Apache Druid

Customers get point-click installation, scale-up and upgrade across private clouds plus Amazon Web Services, Google Cloud Platform and Microsoft Azure.

Dec 10, 2019

Imply Launches Druid Summit

Imply, the real-time data analytics company, today announced it is organizing the inaugural Druid Summit, to be held at the San Francisco Airport Waterfront Marriott from April 13th through April 15th 2020.

Dec 10, 2019

Imply Raises $30mm at a $350mm Valuation in Growth

Andreessen Horowitz-backed firm plans to aggressively expand as demand for Apache Druid (incubating) - based solution grows.

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Imply Hits Project Shapeshift’s Second Milestone, Fortifies Druid with New Query Engine

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Ready to decouple your observability stack? No workflow changes. No migrations. More data, less spend.

Ready to decouple your observability stack?
No workflow changes. No migrations. More data, less spend.