If you are a Vertica customer, you probably already know this. Vertica is not built for real-time operational analytics at scale. If you do not know Vertica very well, you might be surprised. This statement may seem controversial. It’s not. Nearly ¼ of Imply customers were existing Vertica customers who purchased Imply, a commercially supported version of Apache Druid, because they were trying to implement operational analytics and hit limitations with Vertica. Other Vertica customers also use open source Druid and self-support.