Reddit, one of the world’s largest social networks, has over 400 million monthly active users, and they generate hundreds of billions of raw events regularly. Reddit has just launched a new advertising reporting solution based on Imply and Apache Druid, allowing Reddit advertisers to answer business questions and get fast, reliable, and flexible analytics. After adopting Imply, they’ve improved their query speed, improved system reliability, and enabled self-service analytics to business stakeholders.
“Our new Druid-backed reporting system typically responds 2-3x faster [than our legacy system]… Our legacy system struggled to maintain 99.5% availability while our new service is generally able to maintain 99.9% availability.”
You can find the full post on the Reddit engineering blog.
A great way to get hands-on with Druid is through a Free Imply Download or Imply Cloud Trial.
The Most-Read Imply Blogs of 2025 (and what they signal for 2026)
Before we take on 2026, let’s rewind. 2025 was the year observability teams stopped asking, “How do we reduce data?” and started asking the real question: “How do we build an architecture that can keep...
Learn MoreThe Breaking Point for Observability Leaders
Observability is at a crossroads For years, observability has promised to give teams the visibility they need to keep digital services resilient. But as data volumes explode, many leaders are realizing the...
Learn MoreHow to Efficiently Scale Splunk with Imply Lumi
The Observability Warehouse that helps you keep more data, move faster, and spend less without changing how you work Observability Is Hitting Its Limits Splunk has long been the system of record for observability...
Learn More
Alan Li