Advertiser Audience Forecasting with Druid

In this presentation, Reddit talks about how they leverage Apache Druid in conjunction with Apache Datasketches to serve their advertisers’ needs for forecasting reach and frequency for advertisement campaigns.

DRUID SUMMIT 2021

Reddit Presents: Advertiser Audience Forecasting with Druid

Speakers: Sundeep Yedida, Software Engineer and Qasim Zeeshan, Engineering Manager, Ads

In this presentation, Reddit talks about how they leverage Apache Druid in conjunction with Apache Datasketches to serve their advertisers’ needs for forecasting reach and frequency for advertisement campaigns.


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